Best Practices in Multifamily Housing Development

« Back to Events
June 19, 2014 @ 8:00 am
June 20, 2014 @ 5:00 pm
The Westin San Diego
400 West Broadway
San Diego, CA 92101 United States


Netforum Event ID. You can find it here:
Display registration button?
Display registration button above event description?
Display attendees list link?

We are no longer accepting online registrations for this event.

This newly designed course offers a unique focus on key development processes that will benefit both new and seasoned developers. This innovative program will identify and address the top five most critical factors at each phase of the multifamily housing development process. Integrating fundamental development issues with real world current impact factors, the course’s objective is to inform, identify key issues, and provide “tried and true” best practices to attain winning solutions. Participants will learn tools and strategies to achieve higher performance at each stage of the multifamily housing development process.

  • Product and site selection, including market feasibility and how to determine the economic impact when selecting a site
  • Governmental issues, including risk platforms
  • Design, including what works and what to avoid as far as functionality
  • Construction, including the key areas of concern from the developer’s perspective … and from the contractor’s perspective
  • Financing
  • Operations/Marketing and Leasing, including how to get the most “bang for the buck” and secrets of successful leasing professionals

Principal Instructors

Jennifer Nevitt - 2013 Speaking Picture-high resolutionJennifer Nevitt
Chief Executive Officer
Forty-Two, LLC
Plymouth Meeting, PA

Jennifer Nevitt is Chief Executive Officer of Forty-Two, LLC, an apartment property management and consulting company based in Plymouth Meeting, PA.  Since 1993, as President of Bravo Strategic Marketing, Inc., she has developed return-on-investment strategies for multifamily real estate investment portfolios with a capitalized value exceeding $6 billion. She is a highly successful income growth strategist for residential assets and considered one of the nation’s most innovative real estate marketers.

In her career as a development partner, she developed $300 million of multifamily for-lease assets in the last three years.  In addition to her responsibilities as development partner, she has the responsibility for the lease-up process, investor exceeding committed returns, and instrumental in packaging to sell these assets.

In the real estate development arena, through Forty-Two, LLC, she currently provides consultation on product design, the importance of a development’s timing, correct market positioning and proven revenue growth operations strategies.

She participated as a strategic vision consultant for Newland Communities, the largest land developer in the United States. Briar Chapel was a planned unit community located in Raleigh, NC, and the program brought together architects, land planners, Newland Communities’ management, community representatives, and advisors such as Ms. Nevitt.

In essence, Ms. Nevitt offers the development of intellectual property solutions that refine existing workflow processes for companies looking to increase cash flows.  Her areas of focus include the development of recommendations and a strategic plan that enhances the effectiveness of customer marketing within a client’s existing portfolio, new product development or renovation of a real estate developer’s product design in its pre-construction phase, product content development for industry software applications, new business development strategic planning and dedication and focusing on the real estate asset’s financial performance and state-of-the-art management, including strategic planning, budgeting, cash flow analysis, assurance of results, marketing, and training.

She is a contributing author of the Urban Land Institute’s book, “Developing Multifamily Housing,” and co-author of the National Association of Home Builder’s book, “How to Excel at Leasing Apartments.

Ms. Nevitt was also the former Chief Executive Officer, Inventor and Founder of YieldStar Technology, LLC, a yield management, B2B software application that optimized revenue for the multifamily real estate industry whose assets were acquired by RealPage.

Bill WattsBill Watts
Dallas, TX

Bill has been professionally involved and a leader in the real estate industry since 1981. Prior to MRC Bill was associated with two of the most well known real estate companies in the world, those being Trammell Crow Residential and Grubb & Ellis. Bill’s experience with Trammell Crow was residential/apartment focused, while Grubb & Ellis was office buildings and institutional advisory services. Over the years Bill has accumulated significant experience in all aspects of real estate and development throughout the residential, resort, retail, and office sectors. Bill’s many associations include ULI, NAHB (National Association of Home Builders), and NAA (National Apartment Association). In addition to Bill’s business activities, he routinely instructs the apartment, condominium and mixed use development and feasibility segments for ULI’s development series; and routinely speaks at NAA and NAHB conferences.

Guest Speakers

Bob Koch
Managing Member
Fugleberg Koch
Winter Park, FL

Mark Sleeth
Managing Partner
Ventural Real Estate Ventures
Phoenix, AZ

Registration Fee

ULI Member: $650
Nonmember: $865
Govt./nonprofit Members: $595
Govt./nonprofit Nonmembers: $795

Registration fee includes tuition, course materials, luncheons, and refreshments. There is an additional $100 charge for on-site registrations.

Cancellations, which must be made in writing or email to ULI’s Customer Service Department, will be subject to a $100 administrative fee. Cancellations must be received at least seven days prior to the start of the workshop to be eligible for a refund. No refunds will be granted thereafter. You may, however, transfer your registration, without penalty, to another member of your organization.


Hotel accommodations are not included in the registration fee. If you would like to make hotel arrangements, please contact the hotel directly. Please note ULI has not arranged room blocks for this program.

The Westin San Diego
400 West Broadway
San Diego, CA  92101

Program Highlights

•Tools for efficiently pre-validating a project market and site

•Arriving at key go/no-go metrics quickly and efficiently

•Financing the project – critical factors for success

•Development case study comparisons

•Designs used to draw targeted clientele – what works, what doesn’t

•How design investments and decisions today will help or hinder marketing efforts and ongoing expenses over time

•Integrating marketing and management into the development process

•Best practices your leasing professionals need to know

•Functional product design aligned to demographics & operations costs